ScoreMySiteFree conversion tool
Free landing page headline generator
01 / How it works
Written by AI, graded by Jev
01
We read your page
Your current copy and what your product does, so every option fits your page.
02
AI writes options
Different angles that follow the rules below, using only facts from your page.
03
Jev AI grades each one
The same model that scores landing pages rates every option against the same rubric, your current one included.
02 / What works
What works, and why
Every option is written to these rules, and Jev grades against them.
Say what it is and the outcome
Visitors decide in a few seconds whether a page is for them. Naming the product type and the result answers that before they scroll.
Name who it's for
"For indie hackers" or "for Shopify stores" makes the right visitor feel the page was written for them, and tells the wrong one to leave.
Use the words customers use
People search and think in plain terms like "invoice", "resume" or "landing page", not your internal category name.
Keep it under about 10 words
A headline is read in one glance. Extra detail belongs in the subheadline right below it.
Be specific and concrete
"Send invoices in 30 seconds" is believable and easy to picture. "Work smarter" could be any product.
03 / What to avoid
What doesn't work, and why
Clever wordplay
Puns and mystery make visitors decode the page instead of understanding it. Most leave before they work it out.
Buzzwords
"AI-powered all-in-one platform" tells visitors nothing they can picture, and every competitor says the same.
Only a brand name or slogan
"Acme. Built different." works for famous brands. For everyone else it hides what you sell.
Overpromising
"10x your revenue overnight" lowers trust. A specific, believable result converts better than a huge one.
04 / Examples
Weak versus strong
WeakUnleash your potential
StrongPlan a week of meals in 5 minutes
Names the task and a concrete time saved.
WeakThe future of work is here
StrongTime tracking for freelance designers
Says what it is and who it's for.
WeakNext-gen AI platform
StrongTurn support tickets into answers your team can reuse
Replaces jargon with the outcome.
05 / FAQ
Questions
What makes a good landing page headline?
It tells a first-time visitor what the product is, who it's for and what they get, in plain words they understand in about three seconds. Clarity beats cleverness almost every time.
How long should an H1 be?
Usually 4 to 10 words. Keep the headline to one clear idea and move supporting detail into the subheadline underneath.
Should my H1 include keywords for SEO?
Yes, if it reads naturally. Use the words your customers search, like the product category. The H1 should still be written for people first.
How does Jev AI grade each headline?
Jev scores every option, including your current one, on how quickly a visitor understands what the product is, who it's for and what problem it solves, using what's on your page as context. Scores are out of 100.
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How does your landing page score?
Free conversion, design and trust scores in under a minute. No signup.