ScoreMySiteFree conversion tool
Free call to action button text generator
01 / How it works
Written by AI, graded by Jev
01
We read your page
Your current copy and what your product does, so every option fits your page.
02
AI writes options
Different angles that follow the rules below, using only facts from your page.
03
Jev AI grades each one
The same model that scores landing pages rates every option against the same rubric, your current one included.
02 / What works
What works, and why
Every option is written to these rules, and Jev grades against them.
Start with a verb
Buttons are instructions. "Get", "Start", "Create" and "Try" tell people exactly what clicking does.
Say what they get
"Get my free report" beats "Submit" because the reward is in the label itself.
Reduce the risk
Small reassurances like "free" or "no card needed" remove the main reason people hesitate.
Keep it to 2–5 words
Short labels are read at a glance and fit on one line on mobile.
03 / What to avoid
What doesn't work, and why
"Submit", "Click here", "Learn more"
They describe the click, not the value, and "Learn more" signals more reading instead of progress.
High commitment too early
"Buy now" or "Book a demo" as the only option asks for a lot before visitors trust you.
Different labels for the same action
Using "Start free", "Sign up" and "Try it" for one action makes people wonder if they're different offers.
04 / Examples
Weak versus strong
WeakSubmit
StrongGet my free score
Names the reward and that it's free.
WeakLearn more
StrongSee how it works
Specific, low-commitment next step.
WeakSign up
StrongStart free, no card needed
Adds the risk reducer right on the button.
05 / FAQ
Questions
What is the best call to action text?
There's no single best label, but the strongest ones start with a verb, name what the visitor gets and feel low-risk, like "Start free" or "Get my report".
Should I use first person ("my") on buttons?
Often it reads well, like "Get my free plan", because the visitor is the one clicking. Test it against the second person version on your own page.
More free tools
Fix the rest of your page
AI + Jev graded
Headline generator
Paste your site and current H1. AI writes better headlines from what's on your page, then Jev AI grades every one on clarity, so you know which to ship.
AI + Jev graded
Subheadline generator
Get subheadlines that back up your headline with how it works and who it's for, each graded by Jev AI for clarity and specifics.
AI + Jev graded
Feature to benefit rewriter
Paste a feature from your page and get benefit-led rewrites that say what customers get, graded by Jev AI.
AI + Jev graded
SEO title generator
Get title tags that rank and get clicked in Google: the search phrase first, a clear benefit, under 60 characters, each graded by Jev AI.
AI + Jev graded
Meta description generator
Write meta descriptions that win the click in Google: specific, natural, 120–160 characters, each graded by Jev AI.
AI + Jev graded
Product Hunt tagline generator
Write a launch tagline that says what your product does in under 60 characters, the way Product Hunt and directory listings need it, graded by Jev AI.
Instant check
Google search preview
See how your page looks in Google search results, check your title and meta description length, and catch noindex mistakes. Free, instant, no AI.
Instant check
Social preview checker
See how your link looks when shared on X, LinkedIn, Slack and iMessage, and check every Open Graph and Twitter card tag. Free, instant, no AI.
Instant check
Readability checker
Check the reading grade of your landing page copy, find long sentences and see how easy your page is to scan. Free, instant, no AI.
Instant check
Trust, SEO and design checkup
Check the basics that make visitors and Google trust a page: legal pages, contact details, title and meta tags, indexing, social preview, mobile and more.
How does your landing page score?
Free conversion, design and trust scores in under a minute. No signup.