MLanding page score
motorbook.uk
Motorbook App: MOT, Tax & Fuel Prices UK
Conversion score
Solid, with gaps
Design score
Modern design
Trust score
Some doubts
Jev AI rates motorbook.uk solid, with gaps with a conversion score of 77/100, a design score of 79/100 and a trust score of 58/100. Here's how each part of the page scored.
Biggest opportunity: social proof
Aim for this: Named testimonials or recognizable logos plus at least one specific number.
Read the fix guideConversion
77/100
Crystal clear in 3 seconds: states exactly who it's for and the concrete problem it solves.
Visitors can start instantly in the first section: a prompt or URL input, or a specific value-led low-risk CTA (e.g. "Start free, no card needed").
Concise benefit-led subheadings, bullet points, and digestible feature blocks throughout.
Design
79/100
Current framework or custom CSS, custom fonts, clean layout system.
A small brand palette and 1–3 fonts used the same way across the page, with reusable components or tokens.
One clear h1, logical sections with h2s, supporting visuals.
Many breakpoints with a flex/grid layout.
Icons, transitions, hover and focus states, a social preview image.
Trust
58/100
Looks legitimate with some basics, but little proof or reassurance. How to fix →
- First screen
- Clear way to start
- Intro
- Easy to read
- Headline
- No buzzwords
- Page type
- Mobile AppB2C Consumers
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motorbook.uk, marked up
Jev pinned 11 notes on motorbook.uk. Start with these.
Top fixes
- 4Improve· ScannabilityBenefit is buried“Private by design.” names a feature. Lead with what visitors get, then keep it to 2–3 short lines. It's also long, so turn it into 3 short bullets.
- 7Fix first· Social proofProof is too vagueLogos or general praise don't build much trust. Add 2–3 named quotes with real results.
- 11Improve· Call to actionNo button near the endYour last button is far up the page, so readers who reach the bottom have to scroll back to act. Repeat “AirDrop to iPhone” here, after your last section.
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